07:14 Content Planning and Pricing Strategy
11:11 Media Mix and Channel Activation
29:45 Channel Diversification and Crop Rotation
32:39 Initial Wins and Marketing Strategy
33:36 Challenges with Meta Platforms
35:09 Identifying Issues and Taking Action
36:08 Reallocating Budgets and Measuring Incremental Lift
38:47 The Importance of CPM and Channel Diversification
44:12 Building Redundancy and Expanding Product Categories
51:07 Creating Artificial Newness and Leveraging Influencers
52:19 The Importance of Off-Platform Metrics and International Markets
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Sendlane.
https://learn.sendlane.com/operators
Visit Our Website: https://www.9operators.com/
