E069: How to run sales like a 9-figure brand
YouTube VideosAugust 14, 202400:58:13

E069: How to run sales like a 9-figure brand

00:00 Introduction
03:24 Discussion on Personal Networks and Investment Opportunities
06:46 Investing in Unique Business Opportunities
09:12 Balancing Personal and Professional Priorities
11:06 Maximizing Sales on Prime Day
13:41 Amazon's Brand Awareness Strategy
18:45 Strategies for Running Deals and Discounts
23:28 Gradual Discounting and Protecting Margins
27:15 Segmenting SKUs by Channel to Avoid Conflicts
28:40 Avoiding Algorithmic Price Matching and Differentiation
30:00 The Power of Bundles and Sets in Increasing AOV
31:28 Framing and Anchoring Prices on a D2C Website
38:38 Setting Prices for Profitability
49:16 The Effectiveness of Giveaways and Contests
54:59 Considerations for Running Giveaways


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ecommerce, prime day, sales, operators, DTC,