[00:04:29] Territories, channels, products, royalties: Licensing essentials.
[00:07:43] Licensing creates revenue and limits competition.
[00:11:53] 'PhD' levels discuss brand collaborations, licensing agreements.
[00:14:03] Two layers: IP in licensing agreements, risks.
[00:18:08] Licensing expands brand through partnerships and products.
[00:23:56] Look beyond obvious licenses for brand partnerships.
[00:27:40] Licensing intersects our business through relationships and influencers.
[00:35:17] Using targeted marketing to attract licensing agreements.
[00:41:15] Licensing risk is high due to inventory.
[00:46:34] Sales spike, infrastructure key for success. Licenses drive future growth.
[00:49:09] Licensing deals simplify agreements for unique products.
[00:52:50] Licensing legitimizes business, pays for association. Win-win relationships rare. Invest, start small, learn, then grow.
[00:57:19] Long term perspective crucial for success.
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In the world of eCommerce, a legendary WhatsApp group is rumored to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The world's biggest brands have denied its existence for years, until now. Three titans known as "Operators" are leaking the secret contents in an effort to share their wealth of knowledge with people like you.
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