E069: How to run sales like a 9-figure brand

00:00 Introduction

03:24 Discussion on Personal Networks and Investment Opportunities

06:46 Investing in Unique Business Opportunities

09:12 Balancing Personal and Professional Priorities

11:06 Maximizing Sales on Prime Day

13:41 Amazon's Brand Awareness Strategy

18:45 Strategies for Running Deals and Discounts

23:28 Gradual Discounting and Protecting Margins

27:15 Segmenting SKUs by Channel to Avoid Conflicts

28:40 Avoiding Algorithmic Price Matching and Differentiation

30:00 The Power of Bundles and Sets in Increasing AOV

31:28 Framing and Anchoring Prices on a D2C Website

38:38 Setting Prices for Profitability

49:16 The Effectiveness of Giveaways and Contests

54:59 Considerations for Running Giveaways

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Powered By:

Fulfil.io.

https://bit.ly/3pAp2vu

The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.

Northbeam.

https://www.northbeam.io/

Postscript.

https://postscript.io/

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