00:00 Introduction and Sponsorships
01:51 Navigating Natural Disasters and Personal Experiences
04:06 Transitioning to the Cannabis Industry
09:50 Challenges in the Cannabis Business
14:04 The Shift to Short Form Content Creation
20:08 The Rise of Short Form Video
26:06 Building a Community Through Content
29:59 The Value of Authentic Content Creation
36:45 Balancing Depth and Breadth in Content Creation
43:10 The Nuances of Selling Information and Courses
51:20 The Importance of Data in Business Operations
01:00:13 Creating Team-Focused Learning Experiences
01:08:56 Short Form Content: The Future of Brand Storytelling
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw
Colin Landforce - https://landforce.com/
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